A writer’s right
“Antman’s unique ‘take’ revolutionised our published output.” Dr Jim Parker OBE, Registrar PLR.
After writers marched in 1973 for the right to receive annual payments from the government in return for loans of their work from public libraries, the Public Lending Right Act was passed in 1979. Approaching its 25th anniversary and in the Treasury’s spotlight, PLR identified the need to fight its corner and commissioned Antman to create a stronger, more dynamic presence. Retained for over a decade, distinctive branding and an eye-catching documentary approach to published imagery substantially raised PLR’s profile, helping them to put their case to successive governments.
Categories
Brand identity development
On location
B.I.D Links
A writer's right PLR
Field of dreams Matt Wiessler
Fur faux sake Helen Moore
Hand in glove Southcombe Gloves
Moving words PLR
On good form Simon Hitchens
Pitch perfect Far Moor Media
Stoked Jersey Surfboard Club
Talking rights PLR
Tribal language Nkuku
Wool cycle Nkuku
More Projects
Talking rights
Public Lending Rights
Following hard cuts, the design and production of a new publication to meet a standing requirement to provide a strong ‘voice’ for authors.
Pitch perfect
Far Moor Media
When a pitch has to attract the attention of the most pitched-at and seen-it-all individuals in the most pitch-rich business in the world – it’s got to be good.
Branch library
BBC + The Reading Agency
A BBC initiative with The Reading Agency to inspire a pro-active involvement in local wildlife and environmental projects.